Perx Powered Customer Feedback Survey
Peter is incentivized to participate in a survey to provide feedback on his app experience
Action 1: Survey Completion
Peter is asked questions about his app experience and his level of satisfaction
Instant Reward For Customer Action
Upon survey completion, Peter receives a scratch card with a guaranteed prize
CUSTOMER DELIGHTED
Gamified Engagement
Peter engages with the scratch card to reveal a raffle ticket for the weekly prize draw
App-Engagement Nudge
Peter receives an SMS notification prompting him to check the app to see if he won a prize
CUSTOMER RETAINED
Reward Announcement
PPeter is pleased to see that although he did not win the grand prize, he received a voucher as a consolation prize
Save for Future Use
Peter saves the voucher to his wallet for future use
Nudging Next Customer Action
Leveraging in-app presence, Peter is presented with a pop-up offer to encourage his next transaction
USER GROWTH