Perx-Powered Nudge to Sign-Up for Rewards Program
Shirley purchases a SpotAway product from an online retailer and receives an SMS from SpotAway.
The SMS thanks her for the purchase and urges Shirley to sign-up for the SpotAway rewards program
Customer Action: Sign-up on the Microsite
Shirley accesses the Perx-powered SpotAway rewards micro-site and signs-up for an account
CUSTOMER ACQUIRED
Instant Reward for Action
On her first sign-in, Shirley is presented with a SpotAway voucher via the Instant Reward campaign
Customer Action: Complete Onboarding
As a new valued customer, Shirley is presented with a Quest campaign to complete a series of onboarding steps to understand her preferences, and be rewarded
CUSTOMER ACTIVATED
Reward for Game Completion
hirley completes her onboarding Quest campaign and is rewarded with loyalty points that she can use to collect and redeem vouchers for her next SpotAway purchase
